Startup
From blueprint to booked
4–6 mo
Build to opening day
Wk 1
Booking patients
A first-time owner opened the doors credentialed, staffed, and branded, with the website live and the first patients booked in week one.
Here's how it's gone so far
Before ProDent was a company, it was one practice being turned around. These numbers come from that work — and from the clients we've done it for since.
$0
First consultation — 30 minutes, free
1
Business day to hear back
100's
Of clinics served nationwide
50
States served
The flagship story
The practice that started it all
Kathim started as a dental assistant in a newly purchased practice. Within a year he was managing it, after teaching himself Google Ads and digital marketing at the front desk. After the first acquisition, he partnered with his brother to open three more practices in only a few years, then went on to open tens of dental practice startups successfully.
First 12 months
The starting point: a newly purchased, single-location practice running on inherited systems — and everything that comes with that.
Twelve months later it was a systemized, busy office. The front desk ran on scripts and scheduling rules, the ads were tracked to the dollar, and claims went out clean and got followed up. The way that year worked became the way ProDent works.
What we changed
- Rebuilt the front desk — call scripts, scheduling rules, and real follow-up, so a missed call no longer meant a lost patient.
- Launched Google Ads & local SEO — Kathim taught himself ads at the front desk and tracked every dollar of spend.
- Put the SOPs in writing so the same things happened the same way whether the owner was in the room or not.
- Cleaned up billing & verification — unpaid and under-coded claims were quietly costing the practice, so we chased them down.
More outcomes
What we've done for clients since
New offices opened, billing cleaned up, schedules filled. A few examples of how the same work plays out in client practices.
Billing & credentialing
Plugging the insurance leak
↑ Collections
After billing takeover
↓ Aging
Claims paid faster
Claims that had been sitting for weeks got worked and paid. Fixing credentialing and verification brought back revenue the practice didn't realize it was losing.
Marketing
Filling the schedule
CPA
Cost per new patient, tracked
ROI
Reported per channel
SEO plus paid ads, judged on one number: what it costs to bring in a new patient. It's the same setup we ran at the practice where we started.
Your results, next
What would this look like at your practice?
Book a free 30-minute consultation. We'll look at your numbers and tell you, honestly, what we'd change first.